New year, new gear for Simms

US-based wader and apparel manufacturer Simms Fishing Products looks set to follow its record-setting 2021 with major growth for the coming year.

Alongside a solidified strategic plan designed for exponential growth in 2022 and beyond, it will also be unveiling its spring 2022 product collection.

It follows hot on the heels of its first official foray into specialty retail with the acquisition of The River’s edge store in Montana while also announcing a newly appointed executive team poised to capitalise on the fishing industry’s forward momentum and the unique opportunities it provides.

Simms CEO, Casey Sheahan, explained: “There’s never been a more exciting time to be in the fishing industry. We are thrilled with our 2021 results, but we are even more excited about what’s in store for 2022.

“I’m repeatedly humbled and amazed to witness just how relentless our team is and how committed they are to this brand. We’ve faced challenge after challenge but without fail, our team always manages to adapt, overcome and excel.”

Simms’ steadfast commitment to provide anglers with the world’s most technologically advanced fishing gear continues with the release of its spring 2022 product collection.

The new line encompasses innovations across all categories and boasts several revolutionary standouts.

The most noteworthy is an all-new version of Simms’ most iconic product, the G3 Guide Stockingfoot Wader (available in men’s, women’s and a pant).

Built with an incredibly breathable three-layer upper, the new G3 features an exclusive-to-Simms four-layer Gore-Tex fabric package in the lower portion of the wader. When compared to its predecessor, the four-layer fabric has increased tear strength by 7.5 per cent, standard puncture resistance by 23 per cent, pinhole puncture resistance by 84 per cent and breathability by a third. The latest iteration also coincides with the 20-year anniversary of G3 being part of the Simms line.

Spring ’22 also brings with it a vast array of on-deck and wading footwear options.

The ever-popular Challenger collection expands with the addition of the Air Vent Shoe, Flip Flop and 7in Deck Boot. Designed to meet performance demands from conventional and fly anglers fishing from a variety of vessel types, all Challenger footwear provide support and comfort on non-marking platforms that offer superior slip resistance on both wet and dry surfaces.

For river focused anglers, Simms introduces the Guide BOA Boot. Ruggedly built, the Guide BOA Boot offers stability and agility that’s bolstered by the precision and convenience derived from its BOA lacing system.

Its footwear collection is rounded out with arguably the most innovative wading boot tit has launched to date, the Flyweight Access Boot.

Cutting ounces in exchange for grip and stability, the Flyweight Access Boot is powered by a new, exclusive to Simms Vibram Idrogrip Flex rubber outsole. This revolutionary compound provides more slip resistance than any other rubber outsole Simms has offered. Featuring a lightweight non-absorbent mesh upper, the Flyweight Access provides durability with welded TPU overlays in high abrasion zones and offers support via a comfortable and lightweight web lacing system.

Simms’ sportswear collection continues to grow with numerous new styles and updated colours in popular inline pieces.

It has greatly expanded upon an already robust collection of sun protective clothing. New styles such as the SolarFlex Guide Cooling Hoody, Tech Tees, W’s BugStopper SolarFlex Hoody, W’s SolarFlex Cooling Hoody and the SolarVent collection boast UPF50 sun protection, moisture wicking capabilities and respectively feature innovative technologies such as cooling fabrics, and built-in protection against bugs that bite back.

Check out the spring 2022 Product Collection in its entirety by clicking here.

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