In a move designed to drive Rapala and Okuma market share, Rapala VMC UK has appointed former Daiwa commercial sales manager Martin Greene as its UK senior sales manager.
The European Fishing Tackle Trade Association (EFTTA) has been boosted in its work to secure the future of recreational angling across the continent by partnering with GIFAP, the French Fishing Tackle Industry Association.
Danish-based fly tackle distributor Catch Fly Fishing Partners is to become the new distributor for all SWISS CDC products for the Scandinavian countries.
US industry body, the American Sportfishing Association (ASA), has swung into action following the devastating aftermath of Hurricane Helene, which swept through parts of the southeastern US last week.
Foundation Outdoor Group has announced another strategic partnership to enhance its expanding position in Europe’s burgeoning carp fishing market, securing an exclusive deal with bait boat manufacturer Rippton.
Just in time for the autumn, Fishbites Manufacturing Campus in Florida is unveiling a new formula – Ghost Shrimp – which is part of its Longer Lasting collection, which gradually releases scent into the water.
Stand bookings are already looking strong for EFTTEX 2025, with sales kicking off the moment the exhibitor portal opened on September 2nd and companies around the world signing up.
US manufacturer Livingston Lures is ready to hit the European market and has become a member of the important and hugely influential European Fishing Tackle Trade Association (EFTTA).
Far Bank Enterprises, the parent company of major brands including Sage, Redington, RIO Products, and Fly Water Travel, has hired Tom Larimer as its director of North American wholesale sales.
O. Mustad & Son, the world’s leading hook manufacturer, is looking to fill a valuable marketing role to create lead generation and consumer demand in its EMEA region.
Weihai Julia, the well-known leading Chinese but European-owned OEM rod and pole manufacturer, is set to world premiere a range of new carbon fibre production technologies at the CGC Expo 2024 in Weihai, from October 12th to 14th.
This October, the heart of the fly fishing industry will converge in the vibrant city of New Orleans for Confluence 2024, set to take place on October 22nd and 23rd at the historic Hotel Monteleone.