News

1Standard Fishing is a just-launched premium tackle brand founded by industry veterans with over 20 years of experience designing high-performance products.

The Michigan, USA-based company debuts with a focused collection of meticulously engineered crappie fishing tackle that combines innovative design with precision manufacturing.

1Standard’s inaugural product line features five signature offerings designed to meet the highest standards.

The soft plastic Minnow1 is available in 2in and 2.75in lengths and boasts a revolutionary vertical tail design with a unique Action Hinge and precision Motion Slots, creating lifelike movement with minimal rod action.

The Minnow4 hand-tied, premium hair jig features a realistic dorsal fin head design, moulded eyes and high-quality components built to withstand multiple catches.

An innovative jig head with dual line ties, the Stacker Head allows anglers to fish two lures simultaneously, effectively doubling their chances of success.

Meanwhile, the Bait Head is said to be a versatile jig head with a tapered bullet shape that runs true with any plastic combination, ideal for casting, vertical jigging or forward-facing sonar techniques.

Featuring a revolutionary spring wire keeper that holds plastics firmly in place during dock shooting, the Dock Shooter Head is paired with a strong O’Shaughnessy hook for pulling big slabs from tight spaces.

1Standard Fishing pro angler Jeremy Lawyer said: “Our products are designed and built to one standard – helping anglers catch more fish. We’ve created tackle with unrivalled designs, the best components, and precision manufacturing to deliver products of the highest standard for crappie anglers.”

The company also offers a selection of apparel and accessories featuring unique designs that reflect the crappie fishing lifestyle.

1standardfishing.com