As Rapala VMC continues its strategic plan to bring decision making closer to local markets, the move means the loss of three of its global management team.
Since 1999, Carr Specialty Baits, Inc. has been revolutionising the fishing industry with its game-changing brand of baits called Fishbites and now the Fishbites Fight Club Lures are taking fishing to a whole new level.
A call to arms to anglers has been issued, urging them to demand climate-resilient fisheries to safeguard the future of our sport and the species we target.
RoxStar Fishing, the creator of the Fly Striker, a bestselling inline fishing spinner on Amazon for two years straight, unveiled wholesale distribution to brick-and-mortar retailers for the first time at ICAST 2024.
Rod component manufacturing giant FUJI KOGYO has updated is global distribution strategy as it embraces the latest changes in the worldwide business environment.
As the Quantum brand marks its 40th anniversary, it is redirecting its focus onto the saltwater market, expanding on its legacy of top-tier rods, reels and combos.
Beer maker Carlsberg Sweden has teamed up with internationally renowned lure builder Claes ‘Svartzonker’ Claesson to highlight the risks of drunk fishing.
Japanese manufacturer Zenaq continues to offer top-quality rods for keen sea anglers targeting big species from the shore, with more being added to its Muthos ranges.
To encourage retailers to visit the Australian Fishing Trade Association’s tackle show next month (August), they are being offered $500 to spend during the event.