RidgeMonkey adds Bones to operation

UK-based specialist tackle brand RidgeMonkey has added some strong experience to its sales line-up with the addition on Jonathan Bones ty its ranks.

Jonathan, who has more than 22 years’ experience in the angling trade, including the last five running and directing bait and tackle firm Solar Tackle, will be leading the sales and accounts in the South, looking after some of its biggest customers.

Jonathan said: “I’m thrilled at the new challenge ahead and I’m eager to get stuck into the role full time. RidgeMonkey’s a brand that’s enjoyed substantial growth, led, in my opinion, by innovative product design, strong branding, and an experienced and competent team; three key elements that attracted me to the company to take up this new opportunity.”