The $1.2 trillion outdoor recreation industry is to get a major boost with the passage of the historic Expanding Public Lands Outdoor Recreation Experiences (EXPLORE) Act through the US Senate.
US lure manufacturer Z-Man has made two more key appointments to its 100-plus team of full-time staff, to boost its product offerings and strengthen its marketing efforts.
UK-based footwear expert Grubs has introduced a range of handcrafted Iberian leather boots that are robust enough for work and activities but stylish enough for casual wear too.
The board of directors of Rapala VMC Corporation has appointed Cyrille Viellard as the new president and Chief Executive Officer of the giant tackle company with effect from March 7th, 2025.
The number of people going fishing in Tasmania has bucked a declining trend, with participation approaching a 20-year high, with youngsters playing a key role in rise.
UK-basedGuide Flyfishing is embarking on an exciting expansion into Scandinavia, creating two fantastic career opportunities for experienced professionals passionate about the fly fishing industry.
There were celebrations at Finnish lure giant Rapala VMC as the company’s CEO, Lars Ollberg, was given a prestigious national honour in recognition of the company’s success.
Fishbites hit the market almost 25 years ago and have been used to catch more than 120 species of fish worldwide. Some of those first Fishbites users are now grown up and using the baits with their own children.
Far Bank Enterprises, the parent company of fishing brands Sage, Redington, RIO Products and Fly Water Travel, has appointed UK-based Guide Flyfishing to further expand its established distribution reach across Europe.