Showroom unveiled for Fairpoint’s fishing brands

Danish based Fairpoint A/S, owner of the trade’s fastest growing brands Westin and Kinetic Fishing, has unveiled their latest resource for UK and Irish retailers.

The showroom, based in Dublin, will offer UK and Irish retailers the opportunity to see all products, either by traditionally visiting the showroom or via its new virtual service.

UK & Ireland sales manager Gareth Whittington told us: “Covid made us be more proactive and to look at new opportunities in which we can bring the entire offering to retailers.  The showroom contains one of every SKU and will enable us to offer the full sales package. We have embraced technology to deliver a virtual tour using platforms such as Zoom or Microsoft Meetings. Once travel restrictions ease, we will continue traditional in-store visits and, due to the location of the showroom, we will accommodate client visits.”

“We have no idea how long we will be living with Covid.  Time is now a shorter resource than ever before for nearly all my clients and the meetings I have had to date have been extremely efficient and very well received. Staying targeted and focused on the ranges you are interested in, enables us to get the job done very quickly and halve the time you’d usually spend in-store. We appreciate this platform is not for everyone but offering a 360 degree approach will be.”

For more details please contact Gareth Whittington on +353 86044 7241, gaw@fairpoint.dk

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Author: John Hunter

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