the number one international fishing trade magazine.


July 2019: IN THIS ISSUE:

NEWS UPDATE: Trade concerns over US/China tariffs/negotiations
The tackle industry in both the US and China is bracing itself for a price hike in equipment and a resulting downturn in sales as the two countries battle it out over import tariffs.

American Baitworks acquires Freedom Tackle stake
Lure manufacturer, American Baitworks Co. has completed its 50 per cent investment in Freedom Tackle Corporation, a leader and innovator in swing head action jigs, spinnerbaits, buzzBaits and hard-body baits.

Veteran walleye pro joins St. Croix team
Storied US rod manufacturer St.Croix Rod has added Tom Neustrom to its ranks as its latest Pro Staff member.

Fisheries minister meets Trust representatives
The Angling Trust, which represents UK anglers, has met with Fisheries Minister Robert Goodwill to discuss cormorants, tuna and funding.

Sunglass collection supports shark research
Costa Sunglasses has launched a collection that supports data gathering around sharks.

Frank Hugelmeyer named NMMA president
The National Marine Manufacturers Association’s (NMMA) board of directors has named Frank Hugelmeyer as the association’s next president.

Spotlight On…
Hard Lures
Hard lures are a staple product for many anglers. The variety on offer is vast and so are the applications. As a retailer, are you ensuring that your customers are correctly kitted out with these proven fish-catchers?