September 2020


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In this issue…

More Americans fishing than for a decade
American anglers flocked to streams, rivers, lakes and the ocean last year in the biggest growth the tackle industry has seen since 2007.
Allied to the huge upturn in participation and tackle sales during the Covid-19 pandemic, this means the US trade should be enjoying two of the best years it has seen for a long time.

Plea for companies to continue paying EFTTA
Tackle firms are being urged to continue paying for their European trade body to ensure their sport is protected for the future.
Jacques Prallet, the membership director for the European Fishing Tackle Trade Association (EFTTA), has called on the industry not to pull its financial support for the organisation, despite revenue concerns from some amid the Covid-19 pandemic.

ICAST 2020 Online Review
With the massive US sportfishing trade show going ‘virtual’, we look at some of the key launches and news as well as those all-important New Product Showcase award winners.

Spotlight On… Clothing
Staying warm (or cool), dry and comfortable are key ingredients to fishing success. What are the important lines you should be stocking for increased sales?

The Big Interview – Mont Adams
Adamsbuilt Fishing has never been busier but we persuaded its founder to take some time out to tell us how quality, price and service have made it such a success.

Doing Business With… South Africa
With a vast coastline and loads of inland water, plus keen tackle dealers across the region, South Africa is a land bursting with business opportunities.

Making The Most of Social Media
How do you make your social media posts count and work for your business? Here’s some useful advice to demystify the process.

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