the number one international fishing trade magazine.

Echo Pro unveils perfect combination
Nov13

Echo Pro unveils perfect combination

For the first time ever, a sonar depth sounder and underwater camera combine, resulting in the game-changing Echo Pro, a complete fish and feature finder. Why settle for just sonar technology when you can have the power of both sonar and live video. Echo Pro does everything market leading portable sonar devices do but with added advantage of live video streaming. Now anglers can uncover the secrets of the places they fish, discover...

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Shark research boosted by new frame styles
Oct21

Shark research boosted by new frame styles

Costa Sunglasses has added to its OCEARCH collection with two more frame styles, called Vela and Switchfoot. Sunglasses manufacturer Costa Del Mar is a serious player in the angling world when it comes to environmental issues that pose deep threats to the sport. The company is involved in a number of safeguarding initiatives that will not only help protect the future of the sport but also initiatives that have an impact immediately....

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Power Pole celebrates 20 years in business
Sep06

Power Pole celebrates 20 years in business

  Power Pole shallow water anchors have become a necessity for thousands of anglers all over the world. TTW takes a look at how the concept came about and how it has developed over 20 years. When new ideas are thought of, it takes a special kind of person to see these through to become a reality. Power Pole inventor John Oliverio was fishing the grass flats in Sarasota Bay and found that he needed to be able to stop his boat...

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Fish ‘smarter’ not harder
Aug05

Fish ‘smarter’ not harder

Cyberfishing has set the angling /tech market alight with its intelligent device and app. TTW met business development director Vitaly Pchelnikov to learn about the latest firm investing in the tackle industry. TTW – First of all Vitaly, how was the company founded? Vitaly Pchelnikov – You never know when the best time to start a new company is, however, prior to where I am now, I was in charge of business development for...

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PROS: Wading on with quality
Jul31

PROS: Wading on with quality

When it comes to keeping anglers dry and comfortable, Polish manufacturer of quality waterproof clothing, A J Group, has them covered. With a focus on quality and performance, TTW found out more about the company and its products. As far as waterproof clothing goes, there are really only a handful of manufacturers that can claim to produce quality items. Fishing requires the millions of anglers all over the world to be protected...

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Top-water twisting from Westin
Jul29

Top-water twisting from Westin

Scandinavian tackle company Westin never stops when it comes to innovation. The brand responsible for Freddy the Frog and the Westin Swim lure has done it again and developed something quite special. The trade is very familiar with the quality that Westin insists upon when it comes to lure development. One of the brand’s most well received lures, Freddy The Frog, has gained international recognition for its effectiveness when...

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