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Scientific Anglers reveals outside sales rep
Aug22

Scientific Anglers reveals outside sales rep

  One of the leading companies in fly lines, leader, and tippet, Scientific Anglers, has introduced Doug Bear as its new outside sales representative. Doug will be responsible for sales in the US states of Connecticut, Delaware, Massachusetts, Maryland, Maine, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island and Vermont. Doug is incredibly knowledgeable and passionate about developing strong business relationships...

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Mikado appoints sales manager to grow German territory
Aug22

Mikado appoints sales manager to grow German territory

  Polish tackle brand Mikado has appointed an experienced sales manager to increase its German footprint. Larissa Kamm took up the position at the beginning of July and said, “I firmly believe that I will help Mikado’s customers in Germany in many ways. First of all, the communication will be much easier as I am a native German. I plan to make many personal visits with the customers to find out their needs and help them to get...

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AFFTA flourishes with increased membership
Aug22

AFFTA flourishes with increased membership

  The American Fly Fishing Trade Association (AFFTA) has seen tremendous growth to its membership base. The association that represents the American fly fishing trade has reached a milestone that eclipses the 1,000 member mark. AFTTA president Ben Bulis said, “The year I joined AFFTA as its president, we might’ve had 250 members and we used to have to beg to get people to run for the board. It has been the hard work and...

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Rapala hopes to ‘Finnish’ strong for second half of year
Aug21

Rapala hopes to ‘Finnish’ strong for second half of year

  Tackle titan Rapala has reported a one per cent reduction in net sales for the first half of 2019 but is aiming for a strong year-end. Its sales at the halfway point of 2019 sit at €141.2m, compared with €142.5m in 2018. The company’s operating profit dropped by 25 per cent to €11.4m compared to the 2018 figure of €15.3m. Rapala’s president and CEO Jussi Ristimäki said, “Our top line for the first six months developed for the...

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Lew’s Holdings Strikes Deal To Merge With Fox International
Aug01

Lew’s Holdings Strikes Deal To Merge With Fox International

American firm Lew’s Holdings, which specialises in fishing equipment, has struck a major deal that will see the company merge with global fishing tackle manufacturer Fox International. The deal is set to complete at the end of the week with Lew’s reportedly paying in the region of £150m for the iconic brand, started by Cliff Fox back in 1967. Fox is being acquired from current shareholders including Mayfair Equity Partners and Next...

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2019 WORLD PREDATOR CLASSIC WINNERS JOIN THE  WILEY X ELITE FISHING TEAM
Aug01

2019 WORLD PREDATOR CLASSIC WINNERS JOIN THE WILEY X ELITE FISHING TEAM

The Wiley X Elite Fishing Team continues to grow stronger with the recent addition of the 2019 World Predator Classic Winners, Radek Filip and Martin Stepka. Filip and Stepka fought fierce battles, competing against some of the best anglers in the world, including the two time W.P.C. winner Luc Coppens and his new partner Jeroen Eijssens. With everything on the line, the team demonstrated what it takes to become champions as they won...

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