Fast-growing predator fishing brand Savage Gear has added South Korea to its extensive sales network after agreeing a deal with a new partner in the Asian country.
Korean company COCUS Co Ltd will be acting as Savage Gear’s official partner there and, after introducing the brand at the KOFISH fishing show, will be offering it to a wide network of customers.
Daniel Park, overseas business manager for COCUS, commented: “We are extremely delighted to become a member of international Savage Gear family today. We are very confident about this new venture because we know the excellent teamwork and creativeness from within!
“The innovation and great products will be a strong back-up for our successful landing of Savage Gear brand in Korea.
“Our team of very resourceful and passionate staff we have here, out on the water, love the unique and new products from Savage Gear!
“With Savage Gear we can continuously provide new concept and advanced technology to our lure market; we'll certainly step up and move forward in no time.”
Mads Grosell, international brand manager for Savage Gear, added: “I am very pleased to see yet another territory becoming part of the fast growing Savage Gear map!
“Korea is a very interesting market for us, with a high level of anglers that demand quality and unique fish-catching designs.
“We have been approached by several Korean distributors, but COCUS Co Ltd convinced us they are the right partners for us – with great experience and ambition for Savage Gear Korea!”