the number one international fishing trade magazine.

STREET SMART: URBAN ANGLING GETS ACTIVE
Nov10

STREET SMART: URBAN ANGLING GETS ACTIVE

A growing worldwide interest in one’s health, wellbeing and physical fitness has led to the emergence of a new breed of active anglers. These anglers are hitting the streets in search of urban fishing opportunities, while at the same time enjoying some fresh air and exercise. Rapala’s recently released Urban Series of bags, packs and other luggage devices is designed specifically for these technical street anglers. The Urban Classic...

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MOBULA HIGH FLYERS
Nov09

MOBULA HIGH FLYERS

The top 10 reasons to buy a mobula fishing drone. 1 Powerful Payload The Mobula drone can carry a massive payload of nearly 8lb (3.5kg). For big fish like marlin, swordfish and tuna, you need big baits. Trying to fish with a typical, non-waterproof drone might work for small fish but only the Mobula can carry heavy baits for long distances. The bottom line is, if you want to catch huge fish, you need a drone with a powerful payload. ...

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Simms Fishing Announces Leadership Change
Nov07

Simms Fishing Announces Leadership Change

Casey Sheahan Joins Team in New CEO Role BOZEMAN, Mont. – Simms Fishing Products announced Friday that Casey Sheahan will join the company in the newly-created role of CEO. K.C. Walsh, majority owner, and longtime Simms President, will transition into a role as the company’s Executive Chairman. Walsh is enthusiastic about the transition, and what it means for the company moving forward. In a phone interview Friday, he shared that one...

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ON “ABUNDANCE” AND “ACCESS”
Nov03

ON “ABUNDANCE” AND “ACCESS”

                        To the saltwater flyfishing community, both are critical… but decision-makers aren’t hearing from us Although arguments for “reasonable access” have clouded things lately, it is still true that, in general, the angling public wants abundant and widely distributed marine fish populations. While there is something intrinsically “right” about conserving...

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FLAMBEAU OUTDOORS SHOWS ITS SOFT SIDE
Nov03

FLAMBEAU OUTDOORS SHOWS ITS SOFT SIDE

Flambeau Outdoors has unveiled a new range of soft-sided tackle storage, but this doesn’t mean this rugged range of bags is soft-hearted, anything but. Consisting or four ranges – the Portage, Ritual, Graphite and Zerust – these ranges of tackle storage solutions have something for everyone. The Portage Series is a premium line that sets a new standard, bringing features and an overall level of quality never before seen in soft tackle...

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FROM A HANDSHAKE TO REAL BUSINESS
Nov02

FROM A HANDSHAKE TO REAL BUSINESS

In a big country with a big brand that has no customers in its portfolio, just how do you become a success? TTW’s Chris Leibbrandt was curious to know how Wiley X became such a success in the Polish angling market, in less than two years. To discover its secret, he talked to Michał Kuźniar, co-owner of Polish-based FTT Company, and Thomas Wæver, EMEA vice president and outdoor director at Wiley X. Chris quickly discovered that this...

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