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St. Croix Rods: Avid X Freshwater Spinning Rods
Sep21

St. Croix Rods: Avid X Freshwater Spinning Rods

Top quality American rod Manufacturer, St.Croix, have launched its new range of Avid X Freshwater Spinning Rods which host a whole plethora of fine features. The range Avid X family of freshwater spinning rods grows to ten models for 2018, with the introduction of the new AXS70MXF. The seven-foot, medium power, extra-fast action, one-piece model is rated for 6-12 lb. line, and is expected to become a new all-around favourite among...

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Business Profile – The Worth Company
Sep18

Business Profile – The Worth Company

Global lure component manufacturer, Worth Company, was founded back in 1940 and has, over the years, developed into a forward thinking and innovative company who are embracing new technology in order to help further support its customers. In 1940 The Worth Company was founded by Joseph Worth. Joseph was a Canadian immigrant and was an extremely keen fly fisherman and started his company as a fly tying factory. The company has always...

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Wiley X Advanced Prescriptions. Advanced Protection.
Sep17

Wiley X Advanced Prescriptions. Advanced Protection.

Known worldwide for protecting the vision of soldiers, law enforcement, champion NASCAR drivers, elite tournament anglers and other demanding wearers for 30 years, Wiley X makes its stand on premium protective eyewear.  Over the years, Wiley X has pushed the boundaries of how ANSI Z87.1 safety rated and EN 166 certified eyewear perform and look. But Wiley X has also quietly gone about expanding their position to incorporate custom Rx...

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Daiwa’s Lazy Jerk
Sep10

Daiwa’s Lazy Jerk

No, it’s not a title aimed at anyone in particular however it’s the name given to Daiwa’s latest range of jerk baits under its ever expanding and popular brand, Prorex. Prorex is Daiwa’s dedicated predator brand encompassing rods, reels, tools, luggage and a whole host of new and innovative lures. One product that’s gathering momentum all over the world is the new Lazy Jerk lure. Anglers who have used all manner of hard lures have...

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RAPALA: Super Shadow Rap
Aug21

RAPALA: Super Shadow Rap

Rapala has re-launched its range of Super Shad Rap lures into a newer version called the Super Shadow Rap. The Shadow Rap is an extremely durable lure that’s been built with big predatory fish in mind. Large pike are this lures main target and with a host of different colours available this range of lures is set to grace the boxes of many pike anglers across the world. Designed to be a slow sinking lure which has a very small diving...

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It is going to be a Savage Summer!!
Jul26

It is going to be a Savage Summer!!

Savage Gear are no stranger to picking up awards and after 2017’s staggering line of award winning and Innovative products, the brand is confident that the trade is curious to see what craziness is coming up in its future product line ups.   The 4D Line Thru Pike – this could be the most realistic Jack Pike imitation ever made? Serious Pike anglers around Europe know just how deadly a pike imitation lure can be  and how often...

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