the number one international fishing trade magazine.

Pure Fishing Appoints Harlan M. Kent as Chief Executive Officer
Jan07

Pure Fishing Appoints Harlan M. Kent as Chief Executive Officer

In conjunction with the acquisition of the business by Sycamore Partners, Pure Fishing is pleased to announce the appointment of Harlan M. Kent as Chief Executive Officer, effective immediately. Mr. Kent succeeds Neil Eibeler, who has stepped down from the business. Mr. Kent comes to Pure Fishing with over 30 years of experience working with and leading some very recognizable brands including Performance Sports Group, Totes Isotoner,...

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AFFTA 2019 Dealer Summit
Jan07

AFFTA 2019 Dealer Summit

The American Fly Fishing Trade Association’s popular industry business development event heads to Austin, Texas in 2019. The American Fly Fishing Trade Association (AFFTA) will be hosting its annual Dealer Summit from March 19th to 22nd 2019, where dealers will be able to attend seminars and roundtable discussions led by some of the best marketing, retail and business strategy minds in the industry. This marks the fifth year of fly...

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Another European Recruit as Fox Strengthens in France
Dec14

Another European Recruit as Fox Strengthens in France

Fox International were pleased to announce that as part of their detailed growth ambitions across Europe, Hugo Mourocq, has recently started in the role of Media Co-ordinator southern France. France is a territory that is seeing key growth for the Fox Int brands and as a result the time was right to invest in further media resource in this territory giving much needed support to Jean-Baptiste Morel, who will now concentrate his...

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Westin Fishing Signs Former Angler Of The Year Brent Chapman
Dec04

Westin Fishing Signs Former Angler Of The Year Brent Chapman

The award-winning Scandinavian tackle company snags one of America’s most accomplished bass anglers. The 2012 Bassmaster Elite Series Angler of the Year Brent Chapman has announced a new partnership with Westin Fishing. Together, the Major League Fishing star and respected European tackle brand are setting out to redefine bass anglers expectations of quality, performance, and price. “The quality of the craftsmanship on these baits is...

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Major New Fishing Show Launched In Yorkshire, UK
Nov29

Major New Fishing Show Launched In Yorkshire, UK

Angling experts are the faces of new The Fishing Show which has been launched at the Great Yorkshire Showground today. New face of angling Marina Gibson and well-known fly fisherman Paul Procter have embraced the new event which will be held at the Great Yorkshire Showground, Harrogate, on Saturday 8 and Sunday 9 June 2019. Internationally renowned carp angler Rob Hughes who manages the England carp fishing team, has also added his...

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